Three questions. At the end you'll get the service that matches — and the real work behind it, so you can judge for yourself.
clAIry helps teams discover practical ways to put AI to work — and gets beginners introduced, onboarded, and comfortable from day one. AI isn't here to replace your people. It's here to amplify them: a thinking partner and a tireless, high-performing teammate for every seat on the team.
Thousands of hours and dozens of shipped systems inside Claude and Claude Code — and none of it from a computer-science background. I learned this the way your team will have to, which is why the training lands with people who think they're "not technical."
Two hands-on sessions that get your whole team using Claude. When something's worth going deeper on, there are two more ways in.
Everyone set up, personalized, and building real workflows in two sessions. From $750.
See the bootcamp →An expert in the room for your specific bottleneck — hands-on with your own tools. $150/hr.
See consulting →When it's worth automating for real, I build the production system — the work on my track-record page.
See the track record →Coming soon: The Claude Current — a monthly live membership for staying sharp on Claude. Join the waitlist →
AI isn't going to replace your people — it's going to replace people who aren't using it. My job is the amplify part.
Systems handle the repetitive work; humans keep the decisions. Every automation I ship starts in draft mode, earns trust, then goes live — never the other way around.
The differentiator isn't the model — it's your proprietary knowledge wired into it. My content systems cite their sources; my classifiers log every decision to a sheet you can audit.
Every system ships with operations guides and SOPs so your team runs it without me. I measure success by how little you need me afterward.
Tell me about it. First conversation is free — you'll leave with a sketch of the system whether we work together or not.
This opens a pre-filled email — nothing is sent until you hit send in your own mail app.
The Claude Bootcamp is the flagship: two hands-on sessions that get a whole team actually using Claude. Go deeper with 1:1 help or a custom build when the work calls for it. Every path starts with a free discovery call.
Live, hands-on sessions that take your team from "we have logins" to using Claude every day. The fastest way to build shared fluency.
Jump to details →Bring a specific bottleneck. We scope it and I help you solve it — hands-on with your own tools, or a monthly block for ongoing support.
Jump to details →When a workflow is worth automating for real, I build the production system — portals, pipelines, integrations.
See the track record →A monthly live membership for staying sharp on Claude — launching once the first bootcamp cohorts graduate.
Join the waitlist →I get your whole team using Claude — set up, confident, and shipping real work — in two hands-on sessions. Not a lecture about AI; a working setup for every person in the room.
Your team has AI logins nobody really uses — not for lack of interest, but because nobody has shown them how it maps to their actual work, and everyone quietly worries about doing it wrong.
A free 30-minute call: your team, your tools, and what "good" looks like.
I build the curriculum around your real workflows. Your team's only homework is showing up.
Two hours. A crash course on the Claude basics — everyone logged in, set up, and comfortable, with a shared team project built live.
Two hours. Everyone personalizes Claude to write in their own voice, watches three automations demoed live, then builds a real workflow of their own.
"Alex is a natural educator and he made the session fun and kept the team engaged. The session was organized, thoughtful and customized to our needs."
For teams starting from zero. One 2-hour session: what Claude actually does, where it fits your work, and a personalized, working setup for every person in the room. No experience assumed.
Up to 10 people · planning & prep included
The full two-session program — Foundations, then Applied. Everyone set up, a shared project built live, three automations demoed, and one real workflow built per person. All materials included.
Up to 10 people · the flagship
The full bootcamp plus follow-through: up to five hours of 1:1 setups for the people who want to go deeper, and one custom automation — scoped together on the planning call — built for your team's recurring work.
Anything beyond scope flows to the standard $150/hr
You've got a specific bottleneck — a messy CRM, a workflow that eats hours, a tool you can't quite get working — and you want an expert in the room, not another course. We scope it on a free call, then work it directly.
Also available: custom automation & tool builds, advanced enablement (Claude Code, API & service-account integrations), and help packaging your own internal process into a sellable offer.
30–60 minutes to understand what you need and whether we're a fit.
Booked in blocks. Ad-hoc problem-solving, architecture reviews, "how would you build this."
Eight hours a month at a discounted effective rate ($125/hr) — a standing slot for ongoing support, iteration, and whatever comes up.
A monthly live lunch & learn on what actually matters in Claude — launching after the first bootcamp cohorts. Bootcamp teams get first access.
Take the 60-second fit quiz, or just book a discovery call — we'll figure it out together.
The teaching is what I sell. The building is why the teaching is worth buying — I'm not explaining Claude from the documentation, I'm explaining it from having shipped with it. Client details are kept general on purpose.
Alex is a natural educator and he made the session fun and kept the team engaged. The session was organized, thoughtful and customized to our needs. We're excited to keep building on what we learned.
Independent contractors spanning a daily AI power user to a complete beginner — delivering a large project for a public-sector client with strict data-handling rules: every AI output human-reviewed, tools limited to an approved list.
One planning call, two two-hour sessions. Everyone left logged in, writing in their own voice, working in one shared project — each with a real workflow built or scoped. Compliance was designed into the setup, not bolted on after.
"A steady pace, great humor, thoughtful approach. Alex's teaching style is effortlessly comfortable, straddling the line between experienced and self-effacing."
Production work, not prototypes — each of these runs or ran for a real business. Named clients available on request.
A searchable knowledge base built over a brokerage's entire podcast archive, generating social posts and newsletters personalized per agent — with every claim cited back to the episode it came from.
An unattended weekly pipeline that finds 200-page regulatory filings, scrapes and sanitizes them, and extracts the numbers that matter into structured, reviewable data.
A reporting platform giving every client a live URL into their own data, replacing a hard platform limit — now run day to day by non-technical staff.
An email classifier that reads inbound replies, sorts them by intent, and drafts the right response — shipped in draft mode first, then earned its way to auto-send. Saves 2–3 hours a week.
Twelve years of scattered event data resolved into a single CRM record per person, so staff can finally see someone's full history — plus a live fundraising view the founder uses weekly.
My own meal-planning product: recipe import, pantry-aware shopping lists, grocery checkout handoff, and Claude used inside the product itself. Deployed, with a full end-to-end test suite.
AI reads, classifies, drafts, and routes the work your team does by hand — inbox triage, follow-ups, routine reporting, data entry. Every automation runs behind safety gates, with each decision logged where you can audit it.
Your podcast, videos, or documents become an AI knowledge bank that generates on-brand, personalized marketing — with every claim traceable to something you actually said.
Client-facing or internal apps you can't buy off the shelf — multi-user, secured, deployed, and documented so non-technical staff can run them without me.
Messy CRMs and scattered spreadsheets become clean records and dashboards with real numbers — funnels, attribution, dedup plans — validated before anything irreversible happens.
I'm a communicator by training — a Communication Studies degree from Colorado State, then almost two years at a premier marketing agency, then a startup that hired me for the marketing experience. What I found there became a passion: automation and AI.
It started with a workflow nobody wanted to do. I was updating a CRM by hand, so I automated it. The first build I was genuinely proud of was a data-entry process with eight separate manual touchpoints that took 24 to 48 hours to get through. I got it down to two or three minutes, start to finish, with nobody touching it.
That snowballed. Custom reports running on live CRM data. Then client portals stitching several systems together for a realty brokerage. Now I take everything I've learned and hand that proprietary knowledge to teams who are just dipping their toes in.
Then someone asked me, more or less on a whim, to teach their team how to use Claude.
I didn't expect that to be the thing — but it was. Workshopping real workflow ideas live with people, watching someone who was certain they were "not technical" build their first working automation inside a two-hour session. I'm a natural teacher, and I like beginners best.
So that's what clAIry is becoming: teaching people to use AI in ways that are actually practical. No computer-science degree, no dev job before this — thousands of hours and dozens of shipped systems, learned the same way the people I teach will have to. That's exactly why the training lands with people who think this isn't for them.